How this Florida chimney site uses cookies
This site relies on cookies for three clear jobs: keeping pages working as you move through them, measuring anonymous usage so we know which guides actually help, and supporting the ad campaigns that introduce new homeowners across Florida to our local team. Every cookie we set lands in one of those three buckets and honors the consent choice you make on your first visit. Decline the non-essential ones and the site still works completely — no content or feature is locked behind a cookie preference.
The technical cookies that keep things running remember details like the page you arrived from, whether you have already closed the cookie banner, and your preferred display mode where one exists. They are never used for tracking and are set regardless of whether you accept marketing cookies. They expire after about thirty days of inactivity and clear when you wipe your browser history. They hold no personally identifiable information beyond what you typed yourself (for instance, the name entered into the estimate form, which stays in browser memory only until you submit).
Analytics cookies — set only with your consent — let us count things like how many visitors opened the chimney inspection guide, how long they read, and which other pages they opened next. The data is aggregated and anonymous; we cannot see what any single visitor did. We use the totals to decide which topics to expand and which pages to sharpen. The analytics provider is Google Analytics 4 in its standard privacy-protective configuration, with IP anonymization and short retention windows.
Marketing cookies and ad attribution
Arrive here after clicking a Google ad — say you searched for a chimney repair pro near you and clicked our result — and a small attribution cookie is set so that, if you later contact us through the site, our ad platform can tell the ad worked. Without that signal we would have no way to tell which ads earn their keep, and we would either burn budget on ones that do not or stop advertising entirely. The cookie does not follow you across other websites and is shared with no third party beyond Google's ad system.
Decline marketing cookies in the consent banner and attribution is switched off for your session. You can still come in from a Google ad, browse freely, and reach out — we simply will not know your contact traced back to a particular campaign. Nothing about your experience or how we treat your information changes. What changes for us is that we lose the ability to credit the ad that brought you in, which over time makes advertising less efficient and raises what we ultimately pay to earn each new customer.
We do not run conventional retargeting — you will not see our ads chasing you around other sites after a visit. Retargeting is common across many industries, but we have opted against it for chimney work because the decision window is long enough that it is not cost-effective and being trailed around the web does not match how we want the brand to feel. If we ever added it, it would be opt-in through the same consent control in use today.
How long cookies linger and how to clear them
Session cookies — the technical ones handling navigation and form state — last only until you close the tab and then delete themselves. Consent-preference cookies (recording whether you accepted or declined the non-essential set) last a year, after which we ask again. Analytics cookies last up to two years by default but drop after fourteen months of inactivity under Google Analytics 4 defaults. Marketing attribution cookies last ninety days, the standard attribution window.
You can clear every cookie this site sets at any time from your browser settings. The path varies: in Chrome it is Settings - Privacy and Security - Cookies and other site data - See all cookies and site data - search our domain - delete; in Safari it is Safari menu - Settings - Privacy - Manage Website Data - search our domain - remove. Mobile browsers follow similar steps. Once cleared, your next visit is treated as brand new and the consent banner returns.
You can also withdraw consent any time through the small cookie-preferences link in the footer. Clicking it reopens the consent panel so you can change your selection. Non-essential cookies set under a prior consent are removed when you tighten your choice. The essential technical cookies cannot be turned off there because the site would not run without them, but they clear normally when you erase your browser history.
Third-party cookies and what to expect
Apart from the analytics and ad-attribution cookies above, this site sets no third-party cookies by default. We use no social tracking pixels (Facebook, X, TikTok), no behavioral profiling services, and no heat-mapping or session-recording tools, and we let no outside advertiser drop its own cookies through our pages. The only third parties that may appear in your cookie storage from us are Google Analytics and Google Ads, both bound by Google's published terms and both controlled through the consent banner.
Embedded content — a video in a blog post or a map on the contact page — can set its own cookies when your browser loads it. We configure embeds for privacy-protective modes wherever offered: the no-cookie video domain for video, and lightweight non-personalized mode for maps. Even so, the embedding provider receives some data (your IP address, the page the embed loaded on), governed by its privacy policy rather than ours.
If privacy matters a great deal to you, consider a privacy-focused browser (Firefox with strict tracking protection, Brave, or Safari with cross-site tracking prevention on) for this site. Those browsers block third-party cookies and tracking by default, which automatically suppresses the analytics and attribution functions above no matter what you pick in our banner. The site still works fully in that mode, giving you a higher level of protection with nothing required from us.